The small business opportunities magazine is among the new small scale businesses that are becoming established. As the information age is making it possible for businesses to outsource information at low price, more small businesses are getting established. The reduced cost of establishing small businesses has made several entrepreneurs to get into the businesses. The surge in establishment of small businesses has been positively welcomed as it is letting more employees to establish personal businesses and take control of their lives. The small business opportunities magazine is a journal that is designed purposely to help investors realize their potential through offering them a platform where they can seek business opportunities up for grabs. The magazine also offers a platform to people who want to showcase their skills in a certain field an opportunity to do so. Magazine industry gathers millions of dollars annually. Both the advertisers and the consumers does benefit from professionally structured magazine. The opportunity magazines come with vast essential information regarding new trends, positions and industries that are all of interest to small scale business owners. Having a magazine that deals exclusively with small businesses and home based businesses is a sure gold mine as the journal enhances the visibility and communication of the businesses. Entrepreneurs seeking to start small businesses can take advantage of the magazine concept. They come with articles detailing tax information, how to establish businesses and investment approximations that home based investors would require knowing when planning to establish a business. The targeted advertisers in the small business opportunities magazine are the organizations and companies seeking to recruit home based employees. Besides, alternative marketing strategies such as MLM are ever looking forward to get the next advertising boom. The small business opportunities journal could be what these marketers have been looking for. The initial cost of starting a small business as a self publisher varies greatly. You can either decide to look for a suitable printing firm or else you can purchase the equipment for printing purposes and do the work by yourself. The availability of a wide range of computer software, publishing a personal magazine has become very easy and affordable. Determine the scale and extent to which you are intending to spread the magazine as that plays an important role in determining the initial cost to be invested in the magazine. Of late, small business magazines are getting published online in form of electronic magazines (Ezines) to lower the cost of publication. The benefits attained from the ezines are similar to those of regular publications only that they are cheaper, timely delivered and of higher quality than regular magazines.